Clients Profile


FATS Digital is a wholly Australian owned and operated company. Founded in 1986 by present Managing Director, Geoff Angell, FATS Digital has grown from its beginnings in Melbourne to incorporate offices in Sydney, Brisbane and Canberra.

FATS is now Australia’s largest distributor of digital media and Australia’s largest video duplication service provider, with its own ISO 9002 accredited, Blu-ray, DVD and CD manufacturing facilities.

The company offers a complete, end-to-end service from blank media, broadcast duplication, cinema services, DVD & Blu-ray authoring through to media duplication and replication, graphic design and packaging, and comprehensive fulfilment services.

With a corporate policy to remain at the cutting edge of the industry’s leading technologies, and a 24/7 on time, on demand attitude to delivering the best results for its customers, FATS Digital continues to grow from strength to strength as a trusted business partner.

The Challenge

Increase Ranking already had great website but they were lacking in Optimization which led to poor page ranks.

Our Solution

Working on important things

Fats needed some major changes in their website as far as the SEO was concerned. From titles to alt tags, all were missing.

Therefore we formatted meta and alt tags for the website as per Google’s specifications. We also wrote quality content to properly describe their website.


Fats flourished on multiple fronts

  • 27% increase in orders
  • 32% increase in Revenue
  • 43% increase in organic visitors within first 3 months.

Sample list of keywords which are on first page (searched on

  • fats
  • dcp